๐Ÿ“ฐ Press & Media Resources

Media Kit &
Press Resources

Everything journalists, content creators, and media partners need to cover AirFryerFinder.com โ€” boilerplate copy, audience data, spokesperson contacts, and downloadable assets.

๐Ÿ“‹ Quick Facts
  • Founded 2020
  • Headquarters NY, USA
  • Focus Air Fryers & Kitchen Appliances
  • Monthly Visitors 3000+
  • Articles Published 3922+
  • Content Categories 12
  • Primary Market United States
  • Monetization Amazon Associates ยท Display Advertising
  • Press Contact [email protected]
Boilerplate Copy

Approved Media Copy

Use any of the approved descriptions below verbatim when referencing AirFryerFinder.com in articles, broadcast scripts, or online coverage. Do not edit or paraphrase without written approval.

Short โ€” 1 Sentence

“AirFryerFinder.com is a US-based air fryer resource offering expert buying guides, honest product reviews, and tested recipes to help home cooks choose and use air fryers with confidence.”

โœ… Approved for: article attribution, social media mention, podcast show notes. Word count: 34.

Medium โ€” 2โ€“3 Sentences

“Founded in 2020, AirFryerFinder.com is a dedicated US air fryer resource reaching 3000+ monthly readers. The site publishes in-depth buying guides, hands-on product reviews, recipes, and cooking time reference guides across nine content categories โ€” all produced independently, without manufacturer sponsorship influencing editorial rankings.”

โœ… Approved for: magazine articles, news features, podcast introductions. Word count: ~60.

Long โ€” Full Paragraph

“AirFryerFinder.com is an independent air fryer review and recipe site founded in 2020 and based in the United States. With 3000+ monthly visitors, the site serves as a central resource for consumers navigating a crowded and fast-growing appliance market. AirFryerFinder.com publishes expert buying guides, model comparisons, temperature and timing references, troubleshooting guides, and family-friendly recipes across nine content categories. Editorial rankings are based on independent research, testing methodology, and reader usefulness โ€” not affiliate commission rates. The site is a participant in the Amazon Services LLC Associates Program and may earn commissions on qualifying purchases.”

โœ… Approved for: press releases, broadcast scripts, white papers, industry reports. Word count: ~110.

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Usage Guidelines

Site name: AirFryerFinder.com (capital A, capital F, capital F, .com always included on first reference). Do not refer to as “Air Fryer Finder,” “airfryerfinder,” or any abbreviated form. Do not use the site name as a verb. For logo usage guidelines, see the Press Kit (Section 6).

Audience

Reach & Audience Data

Data sourced from Google Analytics and Google Search Console. All figures are 30-day trailing averages unless noted. โ–ถ EDIT: Replace all statistics with real figures from your analytics dashboard before publishing.

3K+
Monthly Unique Visitors
3000+
Monthly Page Views
1K+
Email Subscribers
DR 8
Domain Rating (Ahrefs)
Traffic by Content Category
How-To & Recipes38%
Buying Guides29%
Timing & Temp Guides18%
Air Fryer Basics9%
Tips & Troubleshooting6%
Traffic by Geography
United States72%
United Kingdom8%
Canada7%
Australia5%
Rest of World8%
Audience Age Distribution
25โ€“3428%
35โ€“4431%
45โ€“5422%
55โ€“6412%
65+7%
Device & Intent Split
Mobile64%
Desktop29%
Tablet7%
Informational Intent61%
Commercial Intent39%
โš ๏ธ
Statistics Are Placeholders

All numbers on this page are illustrative estimates โ€” plausible for a growing niche site but not verified. Replace every figure with your real Google Analytics data before making this page public or providing it to media contacts.

In the Press

Media Coverage

AirFryerFinder.com has been referenced and cited in coverage of the air fryer market, kitchen appliances, and healthy home cooking. โ–ถ EDIT: Replace placeholder cards with real press coverage as it is received.

“[Pull quote or excerpt from the article that mentions AirFryerFinder.com]”
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[Month Year]
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“[Pull quote or excerpt from the article that mentions AirFryerFinder.com]”
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“[Pull quote or excerpt from the article that mentions AirFryerFinder.com]”
[Publication Name]
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“[Pull quote or excerpt from the article that mentions AirFryerFinder.com]”
[Publication Name]
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“[Pull quote or excerpt from the article that mentions AirFryerFinder.com]”
[Publication Name]
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“[Pull quote or excerpt from the article that mentions AirFryerFinder.com]”
[Publication Name]
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New Coverage?

If your publication has recently featured AirFryerFinder.com and you’d like to see it listed here, please email [email protected] with the article URL and outlet name.

Story Ideas

9 Coverage Areas for Journalists

We’re a strong source for stories touching any of these topics. Contact our press team to arrange interviews, data requests, or expert comment.

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Air Fryer Market Trends

Consumer adoption rates, leading brands, bestseller shifts, seasonal demand patterns, and the growth of the countertop appliance category.

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Consumer Buying Guidance

How people choose air fryers, common mistakes, feature priorities by household type, and what separates budget from premium models.

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Healthy Cooking Trends

Air frying vs. traditional cooking methods, calorie and fat reduction data, and growing interest in oil-free home cooking.

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Energy Efficiency & Cost of Living

Air fryers vs. conventional ovens on energy consumption โ€” a common angle in cost-of-living coverage.

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Product Safety & Recalls

We cover CPSC recall alerts for major air fryer brands and can provide context on safety features to look for when buying.

๐Ÿ‘จโ€๐Ÿ‘ฉโ€๐Ÿ‘ง

Family & Lifestyle Cooking

Air fryer adoption among families, quick weeknight meal culture, and the appliance’s role in making home cooking accessible.

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Deal Alerts & Seasonal Buying

Expert comment on Amazon Prime Day, Black Friday, and holiday air fryer deals โ€” including which discounts are genuinely worth buying.

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AI & Affiliate Content Publishing

Our experience operating a niche content site offers perspective on SEO, content quality standards, and FTC compliance in affiliate media.

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Consumer Review Integrity

How independent product review sites differ from manufacturer-sponsored coverage โ€” editorial methodology and disclosure standards.

Downloads

Press Kit Assets

Approved assets for editorial use. All assets are provided under the terms described in Section 2. โ–ถ EDIT: Upload real files to Media Library and update all href=”#” links before publishing.

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Logo Pack

Full-color, dark-background, and white versions in PNG and SVG formats. Minimum clear space and sizing guidelines included.

ZIP ยท PNG + SVG ยท ~[X] MB
โฌ‡ Download Logos
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Brand Photography

High-resolution site screenshots, founder headshot (with usage rights), and product photography approved for editorial use.

ZIP ยท JPG + PNG ยท ~[X] MB
โฌ‡ Download Photos
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One-Page Fact Sheet

Printable one-pager covering site overview, audience data, coverage areas, and spokesperson contact details.

PDF ยท 1 page ยท ~[X] MB
โฌ‡ Download PDF
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Boilerplate Copy

Short, medium, and long approved descriptions in a ready-to-copy Word document. Identical to Section 2 on this page.

DOCX ยท ~[X] KB
โฌ‡ Download Copy
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Audience Data Sheet

Detailed audience statistics, demographic breakdown, and traffic source data suitable for media planning and editorial research.

PDF / XLSX ยท ~[X] KB
โฌ‡ Download Data
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Full Press Kit (All Assets)

Everything above in a single download: logos, photos, fact sheet, boilerplate copy, and audience data sheet.

ZIP ยท All formats ยท ~[X] MB
โฌ‡ Full Kit ZIP
Spokesperson Directory

Who to Contact for Comment

The following team members are available for journalist interviews, expert quotes, and on-record comment. Please contact via the email listed on each card โ€” do not share spokesperson email addresses publicly or add them to press lists without consent.

PHOTO
120ร—180
โญ Primary

Julia T. Purnell

Founder & Lead Reviewer

[BIO: e.g., “Founder of AirFryerFinder.com and hands-on reviewer with X years of kitchen appliance testing experience.”]

๐Ÿ“ง [email protected]
Buying Guides Product Testing Market Trends Consumer Safety
PHOTO
120ร—180
Content

[NAME]

[ROLE โ€” e.g., Recipe Development Lead]

[BIO: 1โ€“2 sentences on this person’s relevant background and expertise area.]

๐Ÿ“ง [EMAIL]
[Topic 1] [Topic 2] [Topic 3]
PHOTO
120ร—180
Research

[NAME]

[ROLE โ€” e.g., Product Research Specialist]

[BIO: 1โ€“2 sentences on this person’s relevant background and expertise area.]

๐Ÿ“ง [EMAIL]
[Topic 1] [Topic 2] [Topic 3]
PHOTO
120ร—180
Operations

[NAME]

[ROLE โ€” e.g., Business & Partnerships]

[BIO: 1โ€“2 sentences on this person’s relevant background and expertise area.]

๐Ÿ“ง [EMAIL]
[Topic 1] [Topic 2] [Topic 3]
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Spokespersons 2, 3, and 4 Are Unfilled Placeholders

Do not publish this page with [NAME], [ROLE], [EMAIL], or [BIO] tokens in place. Journalists will contact these entries. If you do not yet have 3 additional spokespersons, remove those cards (or reduce to 2 total) rather than leaving placeholders visible.

Press Contact

How to Reach Our Press Team

Route your inquiry to the right contact using the cards below, and expect a response within the timeframes listed. For urgent deadline requests, follow the protocol at the bottom of this section.

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Media Inquiries & Interviews

Interview requests, expert comment, on-record quotes, or background briefings for journalists and broadcasters.

๐Ÿ“ง [email protected]
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Partnerships & Brand Collaboration

Sponsorship proposals, co-branded content, affiliate partnership discussions, and agency outreach.

๐Ÿ“ง [email protected]
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Content Licensing & Syndication

Requests to syndicate, license, or reproduce our original articles, photography, or data in third-party publications.

๐Ÿ“ง [email protected]
๐Ÿ“Š

Data & Research Requests

Requests for audience data, traffic statistics, or research collaboration for academic or industry publications.

๐Ÿ“ง [email protected]
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Legal & Copyright Matters

Copyright infringement notices, DMCA takedown requests, defamation concerns, and other legal correspondence.

๐Ÿ“ง [email protected]
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Corrections & Factual Disputes

Journalists or manufacturers contesting factual claims, product specifications, or test results published on the site.

๐Ÿ“ง [email protected]

Response Times

Standard Inquiries
1โ€“2 Days
Monday โ€“ Friday, business hours
Interview Requests
2โ€“3 Days
Scheduling subject to availability
Hard Deadline / Breaking
< 4 Hours
Follow deadline protocol below

โฐ Deadline Protocol โ€” For Time-Sensitive Stories

  • 1
    Email first. Send your request to [email protected] with your publication name, deadline date/time (include timezone), the specific quote or data you need, and the context of the piece.
  • 2
    Flag the deadline in your subject line. Use the format: DEADLINE: [Publication] / [Date] [Time TZ] โ€” this triggers priority handling.
  • 3
    Be specific. Requests for narrow, specific information (“What is the average wattage of a 5-qt air fryer?”) are answered faster than broad requests (“Tell me everything about air fryers”). One focused question per request where possible.
  • 4
    Allow embargo periods. For embargoed stories, indicate the embargo date/time clearly. We routinely honor embargoes and will not publish or share embargoed material before the specified time.
  • 5
    On-record by default. All responses from our team to media inquiries are on-record unless we explicitly state otherwise in writing at the start of the communication. We do not retroactively claim off-the-record status.